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Let's Get Social: Strategies for Recruiting Through Social Media

  • 14 Jun 2023
  • 11:00 AM - 12:45 PM (CDT)
  • Virtual


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Let’s Get Social: Strategies for Recruiting Through Social Media

By Mackenzie Meyer
Wednesday, June 14th, 2023


11:00 AM – 12:45PM


In today's digital age, social media has become a powerful tool for sourcing and retailing top talent. This program is specifically designed for HR professionals who want to harness the full potential of social media to enhance their recruitment efforts. During the session you'll learn best practices and practical strategies to help you leverage various social media platforms to attract, engage and retain top talent. 

Learning objectives:

  • The latest trends and best practices in social media
  • How to create a compelling employer brand on social media
  • Tips for optimizing job postings and advertisements 
  • How to use social media for employee retention and engagement



Mackenzie Meyer is the founder of 4M Marketing, a social and digital marketing agency located in Arlington, Virginia. She helps business owners, entrepreneurs, and teams all across the country create and implement digital and social media marketing strategies that drive results. With over 10 years of experience, she has worked with businesses ranging from local real estate agents to Pizza Hut and Coca Cola.